Aurelia

Maison Aurélia is a Lyon-based dermatology-grade skincare house, and we built the Next.js storefront that carries its “skin, studied” philosophy from the homepage down to checkout. Every screen was designed to feel like a lab notebook rather than a shopfront: batch numbers, verified ingredient concentrations, and a written ritual sit alongside the product itself.

We handled the full experience end to end - the editorial homepage, an ingredient index that explains what’s in the jar and why, a step-by-step ritual guide, the single-product store page, and a lightweight journal signup, all built on a shared design system pulled from Figma.

Challenge & Solution

The challenge was selling a single, expensive product on trust and transparency alone, with no catalogue to browse and no discounting to lean on. We answered that by treating content as commerce: an ingredient index lays out each active with its exact percentage, a three-step ritual sets expectations for how and when to use the crème, and a visible batch number ties every jar back to lab verification in Grasse. The store page itself stays deliberately spare, letting the formula’s own case do the selling.

Final Result

The result is a storefront that reads like a scientific dossier and converts like one built on trust. Visitors leave understanding exactly what they’re paying for before they ever reach the cart, and Maison Aurélia has a platform built to introduce new formulas and batches without redesigning the story around them.